Artist Branding Coursework

In this component of my A Level media studies coursework, I was in a group of three people, and we had to create an album design, social media page, and music video for a singer, using the Adobe Creative Cloud software. We chose to do an EDM album for a singer called Harper Monroe. We achieved 36/40 marks, which is an A* grade.

Stargaze EDM Album Cover Mockup

Billboard Synergy Campaign Mockup

Vogue magazine with Harper Monroe

Music Video Intro Video

Billboard Synergy Campaign Instagram Post

Stargaze Announcement Story

Beats Advertising Campaign

Merch Carousel Instagram Post

The main branding components that we established were:

  • The colour cold purple

  • Star imagery

  • 3D elements

  • Silver/reflective elements

  • Grain

  • Gradients

This helped to create an edgy, fun star image and sense of branding, fit for our EDM singer.

Billboard Synergy Campaign Instagram Story

Stargaze Announcement Post

Harper Monroe Tour Post

Instagram Story Highlight Covers